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Channel Marketing Manager

Company: Konica Minolta
Location: Ramsey
Posted on: January 16, 2022

Job Description:

Konica Minolta Business Solutions U.S.A., Inc., a global Fortune 1000 company and one of Forbes 2017 America's Best Large Employers, is transforming the way we all do business.From smart office technology and information management to cloud, mobility and IT services, we have a rich history of creating the products and services necessary to drive innovation and make work possible from anywhere at any time. Our award-winning products and solutions help companies around the world move information faster, improve quality and productivity, enhance security and facilitate the sharing of information. We are proud that our portfolio leads the industry while exceeding environmental standards.At Konica Minolta, you'll work for an amazing technology company with growth opportunities, great benefits and talented, passionate co-workers.Position ObjectiveThe Channel Marketing Manager for Konica Minolta is responsible for supporting and growing our Dealer channel, partners, and programs. The position serves as the primary marketing liaison between KM and Authorized Dealerships. The Channel Marketing Manager will work with the various marketing, sales, operations team members to drive alignment and growth. The ideal candidate will have a broad range of marketing experience primarily in supporting sales, dealer partners/reps, and will be the subject matter expert launching new marketing programs and strategic marketing activities between companies. The position will report to the Director, Marketing Programs.Essential Job FunctionsCreate and support go-to-market plans for Targeted Authorized Dealerships based on company growth initiativesImplement and track new marketing growth plans for individual dealershipsPlan and manage marketing activities within budgetary guidelines and deadlinesMonitoring channel's performance and assessing each regularly for sales and growth opportunitiesSpread awareness of our solutions, drive demand and uptick in engagement by understanding segmentation and applying to target audiencesCreate sales enablement tools and presentations on various marketing programs between KM and DealershipsEvangelize KM directly or indirectly with our Dealer Partner's with professional, accurate presentations, webinars, field newsletters, blog series, informative-- portals--Develop marketing collateral/sales enablement tools, maintain portals to support internal sales staffLead communication/meetings between internal KM resources, dealerships and agencies for marketing initiatives and projectsEstablish reporting and key performance indicators to analyze and optimize campaign/marketing--plansCapture VOC/VOF and build out an understanding of markets and personasSupport field activities related to building pipeline and growth opportunitiesCompetencies (Knowledge, Skills and Abilities)Sales and/or marketing background--Strong organizational skills, effective at managing competing priorities and meeting aggressive timelines--Close attention to detail with the ability to track multiple actions simultaneously through to closure--Very effective written communication skills with marketing focus--Credible and articulate oral communicator--Quick learner - not shying away from understanding technology--Good interpersonal skills, comfortable meeting new people, characterized by professional,--self-confident, and friendly demeanor--Enthusiastic, dynamic, and self-motivated individual--Team player who is comfortable taking direction and collaborating with Marketing/Sales LeaderExperience, Educational Reqts and CertificationsMinimum 5 years of experience in marketing, partner marketing/alliance marketing/management, dealerships/franchisesMarketing experience in various channels preferred (Digital, Print, Telemarketing, Advertising)BS/BA degree in marketing, business, or equivalent related experienceExperience working cross-functionally in a matrix-managed organizationProven knowledge of PowerPoint, Excel, Word, bonus; Adobe Suite or equivalentAble to travel a few times per quarter--Able to work independentlyKonica Minolta Offers:----Outstanding benefits package (including medical, dental, vision, life insurance)401(k) plan with matching company contributionGenerous holiday and paid time off schedulesOngoing professional development trainingVisible, exciting work supporting sales of cutting edge technology and workflow solutions.Join Konica Minolta and help drive innovation as we transform the Workplace of the Future.---Konica Minolta is an equal opportunity and affirmative action employer. We consider all qualified applicants for employment without regard to race, color, religion, creed, national origin, sex, pregnancy, age, sexual orientation, transgender status, gender identity, disability, alienage or citizenship status, marital status or partnership status, genetic information, veteran status or any other characteristic protected under applicable law.

Keywords: Konica Minolta, Paterson , Channel Marketing Manager, Executive , Ramsey, New Jersey

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