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Social Media Director

Company: Blinds To Go
Location: Paramus
Posted on: May 14, 2022

Job Description:

Blinds To Go is seeking a Social Media Director with experience in developing Social Media strategies and managing all elements of social including by platform, copywriting and creative development. This person should be strong in strategizing, planning, execution, and ongoing optimization of our social presence. Key Responsibilities: Lead the development and execution of a social media strategy that builds the brand among younger homeowners. Create Social style and Imagery Guides outlining best practices across digital channels. Collaborate closely with our in-house creative team to build cohesive, cross-functional messaging for e-mail, print and digital marketing. Implement Social Media Strategy to increase our on-line presence and broaden our audience. Lead and manage the day-to-day execution of social media strategy, including scheduling, posting and community managing on Facebook, Twitter, Instagram, Pinterest, You Tube and other emerging platforms. Deliver weekly reports and recommend next steps. Stay up-to-date with local influencers, brands and events. Ability to discuss trends and strategize with our in-house team to create attention grabbing, compelling Instagram stories, Facebook live streams using influencers to grow our followers and increase leads. Create a robust calendar to build a top-down brand awareness strategy to roll across various channels. What We---re Looking for: 5 years of experience leading a team as a Senior Social Media Manager or similar role working with popular social media platforms. Strong analytical and problem-solving skills with the ability to influence teams and partners to deliver results. Excellent copywriter with proven ability to be concise, yet impactful in Brand voice Creative thinker, with an ability to use both data and intuition to drive and influence decisions. Extensive knowledge of the social landscape with a passion for current trends and creating fresh ideas. Solid grasp of best practices for Instagram, Facebook and other social media channels High levels of integrity, autonomy, and self-motivation Excellent communication, organizational and management skills to be able to express our company---s views creatively. Proven track record preferably with retail company or similar background.

Keywords: Blinds To Go, Paterson , Social Media Director, Executive , Paramus, New Jersey

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